GBUTtem
机密
Document Date
此报告仅供客户内部使用。未经麦肯锡公司的书面许可,其它任何机构 不得擅自传阅、引用或复制。
GBUTtem
Legend Legend
Unit of measure
+
例子+ x –÷
Legend
x–
Title
÷
Text– Text Text Text
– TextText Text
High Low
Text
Text
Text
* 资料来源:
1
GBUTtem
EXHIBIT TITLE
* 资料来源:
2
GBUTtem
Unit of measure
* 资料来源:
3
GBUTtem
2X2 CUBEDUnit of measure
Text
Text
Text Text Text
Text
Text Text
* 资料来源:
4
GBUTtem
2X2 TOWERUnit of measure
* 资料来源:
5
GBUTtem
5Ps MARKETINGUnit of measure
Product offering
Product
Package
Place
Price
Positioning promotion
* 资料来源:
6
GBUTtem
7SUnit of measureStyle
Strategy Shared values
Skills
Staff
Systems
Structure
* 资料来源:
7
GBUTtem
ARROW 3DUnit of measure
* 资料来源:
8
GBUTtem
CUBES1 3DUnit of measure
* 资料来源:
9
GBUTtem
CUBES2 3DUnit of measure
* 资料来源:
10
GBUTtem
CUBES3 3DUnit of measure
* Footnote 资料来源: Source:
*
11
GBUTtem
CUTOUT 3DUnit of measure
Text
Text
Text
Text
* 资料来源:
12
GBUTtem
FORCES AT WORKUnit of measure
New entrant
Suppliers
Industry competitors
Buyers
Substitute s
* 资料来源:
13
GBUTtem
JOINTUnit of measure
Text Text Text Text Text
Text Text Text Text
Text
* 资料来源:
14
GBUTtem
LEVEL SEPARATE 4Unit of measure
Text
Text
Text
Text
* 资料来源:
15