世纪商务英语综合教程三(第三版)教师用书

教材说明与教法建议

《世纪商务英语——综合教程I~IV》(第三版)是为高职高专院校商务英语专业和经贸专业的学生编写的,目的是培养学生使用英语进行涉外交际和商务交际的能力

《世纪商务英语——综合教程I~IV》(第三版)系列教材共有四册,每册10个单元,并配有期中和期末两套测试题 本册各单元由导入训练(Leadin) 主课文(Text A) 辅助课文(Text B) 情境练习(Real Life Practice) 实用写作(Practical Writing) 知识链接(Knowledge Links) 轻松一刻(Time for Fun)七个部分组成 每单元的七个部分都围绕一个商务主题来编排,综合培养学生听 说 读 写 译等英语应用能力

教师用书各单元按学生用书模块顺序编写,非常方便教师使用,具体包括以下部分:

1.Related Information介绍与单元主题相关的背景知识,作为核心知识的补充内容,有助于深入理解相关的商务知识

2.Leadin提供练习答案及听力原文 听力材料都是真实商务场景中的语言,教师可以通过这些场景进一步介绍商务语言特点并进行相应的口语练习,充分调动学生进行听说交际的积极性,从一开始就把课堂教学变为师生互动和学生互动的模拟口语交际的场所,提高学生商务交际能力

3.Text A 和Text B提供语言点学习 课文译文 必要的专业术语讲解及练习答案 讲解课文时最好以商务知识及商务词汇用法为主,语法讲解为辅,拓宽学生视野,着重培养学生商务意识,提高商务表达能力 语言点学习对阅读篇章中重点词汇和搭配作了较为详细的讲解,并提供了例句和词汇辨析解释,教师可以根据学生需要选择使用 Text A可作为精讲课文,对于Text A最后的一个练习,即口语练习,教师应尽可能鼓励学生按要求进行角色扮演或课堂小组讨论,也可作为课后讨论作业,让学生充分准备后,再在课堂上进行表演或演讲 Text B 可作为补充阅读练习,教师在课堂上可花少量时间进行必要的讲解和指点

4.Real Life Practice提供练习答案及必要的完成任务的提示 此部分练习按照商务场景设置,内容由浅入深,教师可以对学生进行恰当的引导,使学生熟悉商务环境,培养学生在商务环境下的表达能力及应对能力

5.Practical Writing提供练习答案 例文及必要的完成任务的提示 此部分练习设置由浅入深,教师可先对学生用书中的写作说明进行详细讲解,再通过对例文的分析,引导学生掌握如何编排各种文体的写作内容,同时讲解商务知识,在培养学生的商务写作能力的同时增强学生的商务意识和商务交际能力

教师可以根据学生水平灵活处理各单元内容 完成每单元大约需要6学时 教师可以根据本校具体情况和实际需要自行调整和安排,创造出属于自己的灵活多样的教学途径和方法,鼓励学生在课堂教学的过程中积极思考 自觉参与 获取知识 提高能力

《世纪商务英语——综合教程III教师用书》(第三版)由王洗薇任主编,曹阳 曹淑萍 王莹任副主编

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 编者

2008年6月

Unit 1 Companies

Related Information (Text A)

1. Company

 Generally, a company is a form of business organization. The precise definition varies.

 In the United States, a company is “a corporation — or, less commonly, an association, partnership, or union — that carries on a commercial or industrial enterprise.” In English law, and therefore in the Commonwealth realms, a company is a form of body corporate or corporation, generally registered under the Companies Acts or similar legislation. It does not include a partnership or any other unincorporated group of persons.

The word company is traced from a 1150 A.D.(CE) O.Fr. term compaignie or “body of soldiers” and from L.L. companio (companion). The word’s meaning of “subdivision of an infantry regiment” is from 1590. The use of the word in a sense of “business association” was first recorded 1553, having earlier been used in reference to trade guilds (1303). The abbreviation Co. dates from 1759.

 Company culture is the distinctive personality of the organization. It determines how members act, how energetically they contribute to teamwork, problem solving, innovation, customer service, productivity, and quality. It is a company’s culture that makes it safe (or not safe) for a person, division or the whole company to raise issues and solve problems, to act on new opportunities, or to move in new, creative directions. A company’s culture is often at the root of difficult peoplerelated problems such as motivation, morale, absenteeism, communications, teamwork, retention, injuries, and insurance claims.

 Because a company’s culture affects everything in it — including profits — culture is the real bottom line. A company with a welldeveloped culture, open to all that its members want to bring, easily outperforms competitors.

Company cultures have five distinct parts or levels. A well developed work culture manages each level. Here they are.

1. Equipment and Other Physical Objects

2. The Systems That Coordinate Equipment

3. The Authority Structure That Connects Systems With People

4. Communication That Connects People

5. Experience — Cre …… 此处隐藏：35018字，全部文档内容请下载后查看。喜欢就下载吧 ……